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A Civilian Explorer Leads Penguin Contents Business
Turning Iksan To Cultural City With Penguins
Kim Wan-su, Co-CEO of Penguin Cultural Foundation & Penguin World / Polar Explorer / CEO of IRIS Spreaders / Writer

The reason people get interested in Kim’s story can be found at his varied career: a developer of agricultural equipment, entrepreneur, photographer, traveller, visitor of 100 countries and polar explorer. Recently, he has added another career: a photo-book writer and penguin contents creator. <Power Korea> met him.

Kim Launches Penguin Notebook and Penguin Train Night Market 
Kim calls himself the world’s first civilian Antarctic explorer based on his visit to the South Pole for 7 times. Inspired by penguins on the pole, Kim established Penguin Cultural Foundation & Penguin World Co on 1 August this year. Kim organized the Korea’s first penguin foundation performance at Iksan Arts Center on 2 September and held Penguin Train Night Market for two days from 4 this month. It was a great success and Kim is holding another one at the end of the year. The market presented ‘storytelling penguin photo-book’, ‘2017 penguin calendar’, ‘penguin jewels’, ‘penguin characters’, ‘penguin foods and culinary utensils’, ‘emperor penguin statue’, ‘penguin bench’, ‘penguin photo zone’, ‘penguin garden’, ‘flying penguin sculpting’ and ‘penguin igloo’. The event demonstrated a great possibility of boosting the city’s themed tourism. Kim’s love of his hometown is well proved by his planting the flag of the city on the South Pole as the president of the Iksan Culture and Tourism Organization. His love of the Antarctic penguins such as emperor penguin, Adelie penguin, king penguin, chinstrap penguin and macaroni penguin, however, is as big as his love of the hometown. Apart from taking a photo of penguins himself, Kim has collected around 1,200 penguin related works from the world and they will be used for the night market, the world’s first penguin festival and museum which will be materialized in 2018 in an effort to turn the city as a cultural city.

Promoting Protection of Environment 
Kim published Storytelling Penguin Photobook last September as a version of <the Blue Day Book>, a famous animal storytelling photo collection. The book contains lives of penguins telling how they communication each other and with nature. The book attracted a great attention from publishers and buyers from 58 countries at The 25th Beijing International Book Fair. The Antarctic related law allows people to take photos of penguin on the condition that they do not interfere with their lives and the surrounding environment. This means that it is really hard to obtain a photo of penguin but the book contains 150 of them; such a great effort and achievement. Kim’s 7 times of visit to the pole also was on the center stage of the buzzing at the fair. In 2012, Kim explored the North Pole to see the polar bear which brought him the tile; the first civilian explorer visiting both poles. 

Environmental And Cultural-Friendly Penguin Business 
Penguin is loved by many in the world as we can see numerous penguin animations and characters in the market. As an effort to raise public awareness on climate change, Kim, in cooperation with KOTRA which has 100 trade centers in the world, is working on distribution his photobook. Meanwhile, he plans to visit the South Pole this month for the 8th time to capture photos of emperor penguins and the 9th and the 10th next January and February for photos of the day and night of the pole. Kim usually uses drones, airplanes and boats for photo shoots and the result this time will be displayed at Seoul Arts Center coordinated with penguin performance in Autumn next year. Kim also plans to publish a book ‘Antarctic Trip With Penguin (tentative)’ and ‘Penguin Photobook 2’ next year. Although Kim has many titles, he wishes to be remembered as ‘the world’s first civilian turned professional penguin photographer’. <Power Korea> sends a message of support. 
 


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