The importance of education to create talented people is increasing day by day. There is a company that is building a virtuous cycle of information and services through an educational information platform. We covered ROR, which provides comprehensive information on government-funded education through VIP Campus.
Building a virtuous cycle of information and services
Comprehensive education platform containing all educational information and services
ROR stands for ‘Recycle of Reliance’ and is a company that is taking a leap forward with the vision of building a virtuous cycle of information and services through faith, will, and trust. CEO Sangyoung Kim has been working as an online business planning and marketing expert for about 22 years. He has worked as a strategic partnership manager for mid-sized and large companies through advertising product planning, operation, and communication. While serving as COO of SequenceN, he increased annual sales by approximately 2 billion won through advertising product planning, and created 100,000 new subscribers every month by supervising the development of the CineTong community platform. He is trying to create a structure where small and medium-sized businesses and educational institutions can coexist rather than immediate profits. Based on 22 years of experience, he is growing little by little with the goal of becoming a very large comprehensive education platform containing all the educational information and services in the world. That is how VIP Campus, a government-funded education information site and education information platform brand, was developed.
Government-funded education information: VIP Campus
Planning to launch digital platforms in various fields
VIP CAMPUS is a brand that ROR has been promoting online information business in each field for about 22 years from 2001 to the present. VIP Campus took its first steps as a government-funded education information site in 2015, and introduces all government-funded education courses nationwide for free. It also provides elementary, middle, and high school education as well as all educational information and services for life. The company has recently been operating with the policy of leading to customer satisfaction by curating customized information and services tailored to each individual by introducing innovative technologies. Thanks to this method, the company achieved first place in the number of visitors (based on Ranking.com) in the government-funded education information field for 60 consecutive weeks. Kim said “We plan to launch digital platforms in various fields by mobilizing all of our knowledge and operational experience in the online business field accumulated over 20 years, including the VIP Campus. In addition, we continue to innovate and challenge ourselves by developing various educational services and innovative programs.”
|▲ ROR / CEO Sangyoung Kim
ROR wins Minister of SMEs and Startups prize at 2023 Korea Innovation Winner
The company is practicing its social responsibility by donating tens of millions of won in development funds and scholarships to universities. CEO Kim also plans to prepare and provide free special lectures on corporate image making and marketing so that he can share his experience and knowledge with young students dreaming of starting a business. Through these achievements, ROR won the Small and Medium Business Corporation’s president’s prize at the Korea Innovation Winner last year and the Minister of SMEs and Startups prize this year. Taking the momentum, ROR is committed to growing into a more innovative education platform company.