▲ Winigi / CEO Chonghwa Woo

(PowerKorea) Chonghwa Woo, CEO of Winigi pig farm, is received as a man of good heart. He donated 100 million won ($86,430) with inauguration as President of the Child Fund Western Gyeongnam Supporter’s Association. 

Woo majored in stock breeding at university during which he went to the Philippines for volunteer work. He worked in a pig cultured quart lab for 3 years and found himself useful despite his knowledge that still needed improvement. He also met his wife there. 

Back in Korea, they married and Woo tried hard to find a job after graduation. But the reality was harsh. It was early 2000 and meat processing companies in Canada was in need of experienced Koreans. Taking the opportunity with his 3 year experience in the Philippines, he packed things up and waited for the factory in the local to be built soon but without the news. 

Tired of waiting, he gave up and decided to find a way in his homeland. He got a job in a pig farm. The more he worked, the more he came to realize that the knowledge and skills he obtained were hardly used and the system also was inefficient and unproductive. So he decided to run his own pig farm and traveled around pig farm to pig farm in a 3 month period in order to study how pig farms are run. 

When the time came, he took over a worn out pig farm in 2006 in Hamyang County, destroyed it and built a new second story farm by pouring 4 billion won ($3.4 million) two year ago. The outside is finished with bricks and installed inside was the Fancom of the Netherlands that has more than 10 years of longevity than similar products in the market. 

The breeding is monitored and controlled on a computing system and pigs are fed and grown based on step by step programs. This automation system as a result saves labor cost and increases productivity and minimizes the use of drugs when a disease outbreaks. 

Woo has proactively engaged in smart farm sessions organized by the Korea Pork Producers Association and the Ministry of Agriculture and Forestry while touring pig farms overseas. Winigi is a result of these studies and it means ‘well production, no accident and good price’ according to Woo.

Around Winigi pig farm is a pond, roses, flowers, trees and night lamps. Instead of worn out clothes that do not look good, workers at the farm wear a uniform to present professionalism. A mascot of the farm also is designed by her art majored daughter. 

“Business aside, I will make donations and organize projects on a regular basis to help children in need” says Woo.

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