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Talking about self-healing power
Chief Pharmacist Eunjoo Jeong of Haedong Onnuri Pharmacy 

We can buy emergency medicines at convenience stores nowadays. A question arose for pharmacists: what we are doing standing the whole day in the store selling medicine like convenience stores? Chief Pharmacist Eunjoo Jeong of Haedong Onnuri Pharmacy in Saha District, Busan, answers back: the role of pharmacists is to function as ‘healthcare specialist’ who not only sells medicine but more importantly give helpful and professional advice on the use of the medicine based on the viewpoint of raising natural healing power of the people. <Power Korea> met Jeong to know more about the roles of pharmacists today.  

A pharmacy as your health mentor
Jeong continues “A pharmacy today is not only a place to sell medicine but also should function as a health mentor for local residents. A pharmacist can give medical advice, for example, on diet and lifestyle to prevent diseases and we, Haedong Onnuri Pharmacy, are currently providing advice on self-medication and immunotherapy in addition to the above mentioned.” Jeong has studied on autoimmune, dietary cure and home remedies that can improve incurable and chronic diseases for more than 20 years during which she came to know about molecular correctional medicine in the 90s and started to take care of patients with nutrients. Her studies included kinesiatrics, mental and physical therapy, dietary and raw food therapy, nutrient therapy, Korean medicine therapy, selenium and antioxidant therapy, nishi therapy, salty therapy, charcoal therapy, amid acid therapy, immunity substance therapy and glycobiology therapy. 

A communicative pharmacy 
Jeong emphasizes on ‘healing’ over ‘treatment’ as another role of pharmacies. In other words, a pharmacist makes medicine but suggests ideal dietary methods at the same time. “People normally visit hospitals here and there and this can increase the possibility of taking the similar medicines more than necessary. This might also lead the patient to a new disease as a result of side effect. This is one point where a pharmacist can give proper management of making and taking the medicine with necessary and effective advice on nutritional supplements, dietary food and daily guidance for the patient.” This is far from just handing over the medicine to patient like in the past. In fact, Jeong contributed to some of her customers with cancer overcoming the disease thanks to her helpful advice. And this is the point where Jeong emphasizes on a pharmacist’s role as a total-healthcare specialist. To give competitiveness of Haedong Onnuri Pharmacy, Jeong also introduced POS System and ‘better health & more beauty & higher living’ products on the shelves that can realize ‘self-mediation’. Jeong also put a body fat and blood pressure measuring devices at the corner of the pharmacy. Meanwhile, Jeong is giving health lectures to convalescent hospital patients and school parents and writes ‘Pharmacology Dr. Jeongeunjoo’s Health Essay’ for a medical magazine. Also, she arranges training with her colleague pharmacists once in a month to maintain the service quality of Haedong Onnuri Pharmacy. 
 


Á¤½ÃÁØ ±âÀÚ  jungsijun@naver.com
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