Premium Aussie outdoor brand Darche delights Korean outdoor-goers through exclusive supply of Camping Kan

강진성 기자l승인2021.08.24l수정2021.08.24 10:09

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▲ Camping Kan / CEO Lee In-taek

(PowerKorea) Chabak – staying overnight in a car – is a new Korean coinage fast spread in South Korea. To take one step further, Koreans are now into overlanding, a self-reliant overland travel to remote destinations normally enjoyed by people in Australia and the US whose lands are vast. Business savvy are moving fast and South Korean Camping Kan is rising fast with exclusive supply of premium Aussie camping and outdoor brand Darche.  

Darche is the brand owned by Charles Parsons, a leading fabric supplier of textile products that boast 106 years history of manufacturing techniques and attention to detail finish. 

Camping Kan obtained the exclusive sales right of Darche in South Korea in October 2019. From tent and sleeping gears to apparel, furniture, charcoal and many other camping and outdoors goods, Darche have been loved by increasing number of Korean outdoor-goers. The Darche’s fabric of UPF50+ sun protection factor especially shows twice stronger durability. 

“When choosing a camping brand or supplier, Lee In-taek, CEO of Camping Kan, advises, warranty or customer service should be most importantly taken into account. Camping Kan guarantees 100% free repair or compensation when the product has fault and 100% paid repair when the fault is caused by the customer. Either case, our service team acts fast to the call of customers through nationwide service centers including Pocheon, Seoul, Incheon, Yangju, Ilsan, Pyeongtaek, Guri, Daejeon, Gwangju, Daegu, Gimhae and Jeju.”

Unlike in the past where Koreans prefer good value for money, they do not seem to care much about the price but the quality. Darche in this respect serves their expectations favorably for Camping Kan also signed with a number of tent laundry businesses to provide quality repair and maintenance services.  

“We are organizing an overlanding fair in Korea sooner or later and we will invite leading camping, outdoor and overlanding brands and manias to promote the overall industry in the nation. We are ambitious to lead the domestic market in the field through various promotional events and quality services” says Lee.

PowerKorea is an official partner of Herald Corporation. The magazine is distributed to the KOTRA business centers in the world. PowerKorea publishes latest news of government, Samsung, Hyundai and LG and endeavors to serve a platform to engage with people around the world.


강진성 기자  wlstjdxp@naver.com
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