▲ JoyFun / CEO Sanggwon Jeong

(PowerKorea) A personal trainer is an individual who has earned a certification that demonstrates they have achieved a level of competency for creating and delivering safe and effective exercise programs for apparently healthy individuals and groups or those with medical clearance to exercise. 

Pandemic, however, has brought a halt to man-to-man training. Personal trainers and trainees turned their eye to non-contact training programs online. Yet complaints on ineffectiveness seem to be prevalent though wrapped by the media as convenient. In this respect, the advent of AI and MR (Mixed Reality)-driven coaching machine JoyFit is well worth an attention. 

JoyFun, developer of JoyFit and JoyFitness, is a South Korean venture. The company boasts core technologies in MR devices and platforms, VR, funding platforms and motion sickness reduction standard. JoyFit is loaded with this motion recognition technologies as well as JoyFitness, the contents operation program. 

JoyFit provides cutting edge motion tracking technology and intuitive motion correction and guide that can replace man-to-man personal training through JoyFitness’ innovative 40 to 1 hour session. It weighs weight of the user and offers ideal exercises out of 140 kinds of exercises and diet programs. JoyFit can not only be used at home but in fitness centers, public sports centers, local health centers and educational institutions. 

Kinect is a line of motion sensing input devices produced by Microsoft and first released in 2010. It is one of the core parts of JoyFit but the manufacturing has been stopped for 3 months due to the shortage of semiconductor supply at the moment.

“A number of companies and research firms received tens of billions of won from the government to develop substitutes for kinect but no better results have been come out yet due to the low budget. Both parties knew it wouldn’t bring a substantial result but they carried on anyway with taxpayer’s money. I therefore urge the government and large companies to make it a big project in order to save taxpayer’s money and to bring substantial results” says Sanggwon Jeong, CEO of JoyFun.

Despite this, Jeong pushed forward R&D and recently released Joy@Home, a small home training machine but loaded with the same coaching programs of JoyFit. JoyHomeT also has exactly the same engine and framework of JoyFitness. Both JoyFit and Joy@Home are mobile control-friendly and you can check the result of your exercise on your smartphone or compare it with other JoyFit and Joy@Home users. 

JoyFun’s accumulated technology in the field proved as the best in the world through 100% motion recognition at 16.67fps at a test carried out by the South Korean Telecommunication Technology Association. The company has obtained 4 patents and a technology certificate. 

JoyFun has signed a number of business agreements with the Gachon University Convergence Research Factory Laboratory, Korea Association of Sports Culture & Industry, and Health One.

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