▲ Change U Scalp / CEO Kim Dong-hyun

According to National Health Insurance Service, the number of people who have experienced hair loss reached to 10 million as of 2017. Unlike in the past where the symptoms mostly occurred to older people, young people also suffer today. People with bald head normally covered their heads with wigs while others planted. Rising as a promising alternative to these two traditional hideouts is scalp micro pigmentation known as SMP.

SMP is a method that specialists ink the scanty parts of the head with black ink so that it looks rich and abundant. The finish is so natural that one might hardly recognize one's hair loss. For this same reason, it requires the specialists with high level of technique to get it done properly.

"Understanding the skin of the scalp is the very basic and the application requires utmost attention to detail and execution. As the ink should be perfectly poured into the pores where the hair is less or non at all, knowledge and dexterity play the key role" explains Kim Dong-hyun, CEO of Change U Scalp. 

Change U Scalp is second to none when it comes to SMP. The academy boasts the highest number of students who have successfully passed the training. While words are spreading fast on social media, CEO Kim is expanding the business nationwide. Busan as the command post, Change U Scalp is currently found in Seoul, Daejeon and Gimhae. It is notable that most people visiting Change U Scalp are in their 20s and 30s. 

To promote this brand new type of hair loss solutions in more systematic way, Kim recently launched the Korea Scalp Micro Pigmentation Society. 

"I worked in the pharmaceutical division of Chong Kun Dang Busan for 3 years during which I accumulated extensive knowledge and knowhow in the related field and it helped me a lot to launch the society as well as my own business. The society will play the part to increase level of skills of the specialists and the industry as a whole."

Alongside promoting SMP, Kim and the Korea Tattoo Federation joined hands to legalize tattoo in South Korea. They have already visited Constitutional Court of Korea a number of times and field a constitutional appeal. They are also carrying out one man picketing in front of the National Assembly. South Korea is known to be the only country where tattoo is illegal but practiced anyway.

个性化的头皮纹身，成为脱发人群的希望
CHANGE. U SCALP的金东铉经理为SMP纹发（头皮纹身）的大众化作出贡献

针对脱发人群的最佳服务“SMP纹发”
CHANGE. U SCALP提供个性化头皮纹身
SMP的英文全写为Scalp Micro Pigmentation，即头皮微色素沉着，是一种利用色素着色于出现脱发的头皮表皮层的技术，着色完成后，观感有如头发毛囊一样。该技术的优点是着色后仿如真正头发毛囊。
SMP纹发听起来有点陌生，但是一个医学术语，曾经在2012年医学界有过相关报告。SMP纹发与半永久技术有巨大的区别，色素点的仿真程度相当高，几乎与头发毛囊分不清。
SMP纹发最大优点就是色素点的密度与真正头发相似，追求自然逼真的效果。SMP纹发将色素永久着色于头皮层，使头发看起来浓密。SMP纹发利用高度精湛的技巧和先进技术，让人难以分辨真正毛囊与色素点，在非手术做法中，以自然的方法为闻名。
金东铉总经理表示，“我们对头皮层的了解程度较高，若利用CHANGE. U SCALP的SMP纹发技术，能够自然地做头皮纹身。以往的头皮纹身只是一次性施术，在皮肤上面上色画画儿，而SMP纹发利用高度精湛的技巧，根据真正毛发直径着色，仿如真正头发毛囊，肉眼几乎分不清真正毛根与色素点。在头皮层内注入色素，预防毛囊受伤，效果更好更安全。“
目前，除了釜山总店以外，CHANGE. U SCALP在首尔市江南区、大田是屯山洞、金海市内外洞等地有分店。为了让顾客在全国各地都能接受优质的SMP纹发施术，作出不懈努力。

金东铉总经理成立KSMP，让韩国纹发技术水平得以提高
不遗余力地为实现SMP纹发大众化作出贡献
CHANGE. U SCALP也是韩国头皮纹身专业学会——韩国头皮纹身学会（KSMP）的总部。
金东铉总经理成立了韩国头皮纹身学会，提高纹身师的职业意识和专业化程度。金总经理努力实现纹发的大众化，提高SMP纹发技术水平，与学术界进一步接触，培养专业纹身师。
金总经理表示，“我认为，谁能掌握好医学和皮肤相关知识并对脱发人群产生共鸣，谁才能做出优质的施术。我在钟根堂釜山医药组工作过三年，当时能够掌握许多医学知识和脱发相关信息。以此为契机，我就可以从医学的角度研究头皮纹身。“
尽管SMP纹发具有较长历史，但实现商业化还不久，对一般人来说是个陌生的概念。除了韩国以外，在全球范围内，SMP纹发处于起步阶段。韩国头皮纹身学会作为韩国SMP纹发产业的领头羊，竭尽全力发展SMP领域。韩国头皮纹身学会已经进军美国和中国市场展开活动，对台湾、越南、俄罗斯市场十分感兴趣，希望与这些国家推动合作。同时，金总经理于7月21日同大韩纹身社中央会林普兰董事长、高管以及541名会员访问韩国宪法法院，提出了关于“纹身合法化”的集体宪法诉愿，为维护纹身师的权益付出努力，并且在10月底，他在国会进行一人示威。