|▲ e:um creative / CEO Song In-ju|
Advertisement is indispensable to run a business. Whether it is TV and radio commercials or recent social media ads, companies are likely to attract more customers. For many clients, the issue rather seems to be whether it actually generate the money spent on the ad as a result.
Established in April 2016, e:um creative has provided effective marketing strategies through various creative solutions that match each need of the client to the targeted customers.
e:um covers almost all marketing platforms: viral, social media, search words and automatic fill-in, banners, power contents, media, Youtube and offline.
Despite her aviation major, CEO Song In-ju distinguished herself in advertisement with speedy promotion to a team leader at an ad agency she worked for. But the staff welfare was poor with often delayed payment of wage so she decided to start her own business.
Three people of the likely mind set sail and they have grown e:um creative as a company with 40 professional employees and proven expertise in the field today.
"I focused greatly on staff welfare with good holiday rewards. As the head of the company, it is importance for me to create environment where employees feel that they are happy to work here and satisfied with what they do and receive. Thankfully, they respond to my good will and it is being resulted in increased sales" says Song.
No sales team but professionalism
It is noteworthy that e:um creative has no sales team but management support team, video team, design team and marketing team. Regardless teams, all members are equipped with professionalism in the respective fields as well as sales ability as they are directly communicate with clients.
e:um creative shows excellence in the fields of beauty and cosmetics and is expanding the excellence to interior, entertainment, public institutions and food.
e:um creative won the 2019 Korea Leader-Brand Awards.
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