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[Gimhae Special] CEO Jang Byung-gwon of Jangdong Farm
Hallim Strawberry gives you 10 times more vitamin, iron and folic acid than apple
Hallim Strawberry gives you 10 times more vitamin, iron and folic acid than apple
Hallim Strawberry grows on rich psammitic soil. It is rich in vitamin C which is good for skin health and fatigue recovery. It prevents pigmentation thus prevents freckle and its smooth flesh and high sugar content makes it one of top agricultural export products to Japan and South East Asia. "Women like it for diet food as it only contains 27kcal per 100g. It is known to have 99mg vitamin C per 100g which is more than lemon and the ellagic acid in the strawberry suppresses the propagation of cancer cells" said CEO Jang Byung-gwon of Jangdong Farm. Hallim Strawberry also increases strength of the body, immunity and eye sight and is effective for rheumatism and neuralgia. 

"To keep all of these helpful contents, it must be kept in the fridge with the top intact. Also, it is advisable to be kept in a paper box as the fruit is sensitive to moisture and is better washed in flowing cold water because vitamin C gets lost when in the water more than 30 seconds."

There are about 100 strawberry farm houses in Hallim-myeon, Gimhae City of which 40 houses are registered to the eco-friendly farming association corporation accounting £Ü20b sales a year. "Hallim Strawberry is called 'golden Gaya strawberry' sometimes, the nick name which came from the miraculous cultivation the next year after the flooding that had submerged the whole strawberry farms in Hallim-myeon. It was all thanks to Hallim NongHyup."
Right after the flooding in 2002, all staff of Hallim NongHyup travelled the whole nation to find strawberry seeds and secured about 8 million kinds of them especially from Suncheon, Hamyang and Gokseong. It also contributed to a rise of the strawberry price which was a welcoming news for many farmers. 

"Cooperation between NongHyup (National Agricultural Cooperative Federation) and farmers are very important. This is the reason that about 80% of strawberries produced in Hallim-myeon is released to the market through Hallim NongHyup." As a result, consumers can find Hallim Strawberry in major supermarket chains which apply a strict rule on sugar content and it also is being exported to Japan and the countries in South East Asia. Recently, CEO Jang Byung-gwon of Jangdong Farm singed a MOU with Korea Wasong Fruit Vegetable after succeeding in cultivation of functional strawberry and is about to release it to the market. "The farmer's job I think is God given. We work in principle of nature and harvest as much as we have sweated. In this respect, I can say that farmers are honest people. And the agricultural products made by the honest people have meaningful value." When the strawberry cultivation period finishes between November and May, Jang grows watermelon and tomato so that he does not leave the land idle but make a continuous contribution to regional economy. <Power Korea> sends a message of support. 


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